Frequently Asked Questions
Questions frequently asked Rainman, Larry Curran, CEO of Choose Rain, Inc. and his candid opinions based on all he has read. Please review the most popular frequently asked questions before submitting your question. The answer might already be here.
If you submit a question, we will get back to you through email within 48 hours.
Let me set the stage! Choose Rain bottled Rainwater begins when water evaporates. The tiny drops mingle in the clouds, like nature’s spa in the sky. There, they soak up the sun’s purifying UV light, get zapped by lightning’s ozone, and then, all nice and clean again, they head back to earth. We catch the rain before it mixes with anything nasty on the ground.
Our bottled water replicates nature’s process by infusing it with ozone (like lightning), treating it with ultraviolet light (like sunlight) then filtering it four times and realigning its magnetic balance before it’s packaged in a biodegradable and recyclable bottle without using any harmful chemicals. No chlorine, no stuff with long names, just sweet, velvety fresh rainwater drinks in biodegradable bottles. It’s good for the aquifer, good for the environment and good for you. Taste our products and you will undoubtedly Choose Rain!
Is rainwater safe?
• Rainwater reacts to the environment. If you are not collecting rain in an industrial area or a smog ridden city, rainwater is cleaner than surface or groundwater, the ultimate source of all other bottled waters. Choose Rain’s rainwater comes from clouds formed by evaporation over the Atlantic and the Caribbean having traveled thousands of miles over the ocean before we collect it.
• Choose Rain’s water starts out more pure that most bottled waters end up even after they have been subjected to purification and rejuvenation processes.
Why aren’t more people drinking rainwater?
• Everyone does! All water on earth starts out as rainwater! We have been drinking rainwater for millenniums. People all over the world still collect and drink rainwater. We, in the United States, have come to rely on municipal tap water or have succumbed to marketing campaigns to purchase bottled water.
• All forms of water begin as rainwater. Nearly all forms of water are in some form of rainwater polluted with whatever the rainwater touches on its way to a processing plant where they attempt to regain its initial purity through chemical and mechanical means.
• Why aren’t more people drinking rainwater? In one word” IGNORANCE”. We at Choose Rain intend to re-educate people that rainwater is the responsible, healthy choice.
Why do we consider Choose Rain better than the other bottled waters?
• Choose Rain Rainwater is the purest water available as it never touches the ground. Numerous taste tests have demonstrated to us that Choose Rain tastes better than our competitions bottled water.
• Our biodegradable bottle does not pollute landfills for 500 to 1,000 years since it goes away in three to five years.
• Our bottling process uses natural purification and filtration. We use no chlorine or other harsh chemicals.
• Nothing is added or taken away, making Choose Rain the responsible choice.
What is our process which makes our rainwater safe?
• Choose Rain captures rain, fresh from the sky before it reaches the ground. It is captured on a clean metal roof, free from organic matter. We discard the initial rainfall as it contains dust, pollen and other matter from the roof. The rainwater flows through specially configured gutters through a sediment filter to eliminate foreign particles. Then the water flows to a collection tank before being diverted into the first storage tank.
• Inside the tank it is further treated with ozone to retain its freshness. Ozone occurs naturally in the sky. It oxidizes environmental pollutants and purifies the air. Rainwater is cleansed by ozone and UV light in the clouds. Injecting ozone into the tank is the first purification of the rainwater in our process. The bottling process takes this clean rainwater and treats it using our proprietary processes before a final filtration at sub-micron levels.
• Ozone gas or O3 is injected into rainwater in the processing tank with a minimum of 20 minutes of contact time before flowing to the bottling line. During bottling we run the rainwater through a 20 micron carbon filter, a 1 micron absolute filter, a high Intensity UV Light, a second 1 micron absolute filter, and finally the rainwater is restructured using magnetics just before being placed into our bottle.
• No chlorine or other harsh chemicals are used.
• Rainfall is so pure that our water has fewer dissolved solids before we process it than many bottled waters are able to achieve after processing.
• Our process replicates the natural purification of the water cycle with micro-filtration using carbon and fiber filters (evaporation as the water rises to the clouds), ultraviolet light (UV rays from the sun shine through the clouds purifying the water droplets) and Ozone (lightning produces ozone, O3, in the clouds which further purifies the water droplets).
• The magnetics realigns the water’s polarity revitalizing the bottled rainwater similar to the effect of the earth’s magnetic field on all things.
It’s just another bottled water company, isn’t it?
• No, we are unique as we bottle rainwater. Including Choose Rain, there appear to be only six commercial rainwater bottling companies in the world; three in Texas, one in Oregon, one in Tasmania and Choose Rain, Inc. in Florida. Rainwater is the responsible choice. We are truly unique amongst bottled waters.
What is the rainwater cycle?
• At Choose Rain, we believe that the rainwater cycle is the only thing on earth that is nearly perfect. Rain falls to the earth crisp and clean as a result of it lingering in the clouds. Until it reaches the earth the water is pure distilled water. It has nothing in it and it needs nothing to make it the best water on the planet. The problem starts when it touches land.
• We humans have created a mess. We ravage the land, we alter the landscape and we create all sorts of pollution in the process of living our everyday lives. Everything we do destroys the purity of this life-sustaining resource, rainwater.
• By the time the clean rain goes through the surface to reach the aquifer, it is so tainted with fertilizers, chemicals, pesticides, industrial and human waste that most is virtually un-drinkable without substantial treatment.
• Nature forgives us and, through the water cycle, takes all this polluted water back into the atmosphere. The evaporation, transpiration and respiration processes create distilled water, void of all the man-made pollutants, which rise to the clouds.
• In the clouds, this distilled earth water is again sterilized by ultraviolet light from the sun and further sterilized by lightning creating ozone. Nature then returns this reclaimed, reprocessed ultra-pure water back to us in the form of rain.
• This process repeats itself over and over again as it has for millenniums. Humans ruin the water and nature fixes it giving us yet one more chance to realize what we are doing to the planet.
How does collecting rainwater help our ground water reserves?
• Other bottled water companies pull water from our ground water diminishing our water tables. Only 10% to 20% of all rainfall actually makes it to an aquifer. The rest flows to the ocean or evaporates.
• So, it takes five to ten gallons of rainfall to put a gallon of water in the ground to replenish the water removed by the bottling company. Choose Rain can produce 5-10 gallons of bottled water with the same rainfall. We are 5 to 10 times as efficient!
What makes our bottle biodegradable?
• Choose Rain’s bottles are identical to our competitor’s bottles in that they are made from PET plastic. PET is a safe, BPA-free plastic that remains in a landfill for hundreds of years.
• Our PET plastic is processed with an organic enzyme that binds the plastic. This is like an appetizer for microbes in the landfill that eat the additive causing the bottle to disintegrate allowing the microbes to eat the remaining plastic.
• Without the additive it is like the microbes are trying to eat an elephant in one bite. They can’t. Our bottle biodegrades 100 times more quickly than bottles not containing the additive.
• By the way, if the other companies were to add the additive to their PET bottles, it would add less than a half cent to their cost. They should all do it.
• The picture illustrates what our bottle biodegradation might look like after five years. It disintegrates in a landfill by the time your new born child goes to kindergarten.
Does Choose Rain’s bottle contain BPA?
• Rainwater is pure water without additives or chemicals. There is no BPA in our PET bottle. PET plastic does not contain BPA. Bisphenol A (BPA) is an organic compound used to make certain plastics. BPA-based plastic is clear and tough, and was used to make a variety of common consumer goods (such as baby and water bottles) until barter bottles switched to PET plastic..
• BPA exhibits hormone-like properties that raise concern about its suitability in consumer products and food containers. Several governments have questioned its safety, which prompted some retailers to withdraw polycarbonate products.
• A 2010 report from the United States Food and Drug Administration (FDA) warned of possible hazards to fetuses, infants, and young children. In spite of these reports, BPA is still being used in the lining of certain soda cans.
• For more information on the PET, see the International Life Sciences Institute white paper on PET.
Is the bottle recyclable?
• Yes, our bottle is 100% recyclable. Everyone should recycle but fewer than 30% do!
Isn’t rainwater acidic? I am afraid of acid rain!
• Not in most communities. Normal rainwater contains a small amount of acid. Rainwater has to have a pH (potential of hydrogen- the amount of acid in liquid) of 4 and under to be considered as acid rain.
• Rain is simply water, distilled by Mother Nature and stored in the clouds until it rains. Rainfall may be naturally acidic because carbon dioxide in the atmosphere can combine with rainwater to form weak carbonic acid. Also, burning fossil fuels produces waste gases such as Sulphur dioxide (SO2), oxides of nitrogen (collectively known as NOx) which may be converted by their exposure to rainwater into mild forms of Sulphuric acid and nitric acid increasing the acidity.
• Based on what we’ve seen, the potential pollutants in the atmosphere could generally lower the pH, producing more acidic rainwater in the 5.0 pH range in extreme cases. The coffee (5 pH), Coke (2.8 pH), Orange juice (3.5 pH) and Dasani (4.0 pH) we drink is far more acidic than any acid rain. Stomach acid is a pH of 1.5-3.5, so even if acidic rainwater is ingested, it is not even close to the acidity of the stomach and thus should not present a problem. Choose Rain’s bottled rainwater is 6.8pH as is my rainwater collected at my home in Florida. Rainwater’s nearly neutral pH is not an issue compared to other drinking water.
Here is a good site on acid rain. http://www.angelfire.com/ks3/acidrainreport/acid.html#History
Isn’t there a lot of “Stuff” in rainwater?
• No! “Stuff” usually gets into rainwater when it touches the surface of the roof or the ground. Some bottled water companies claim that the “Stuff” in their water makes it taste better or makes it healthier. “Stuff” is typically measured in terms on Parts per Million or PPM. Water in its purest form has zero PPM.
• I believe that rainwater as it falls is the most pure form of water on the planet. The rainwater falling on my home has a PPM of 21. Choose Rain’s bottled rainwater is quite pure and has a PPM of 5 due to the extensive micro-filtration. Here is the PPM information for other bottled waters: FIJI 230; Evian 320; VOSS 44 and Dasani 36.
What if it doesn’t rain?
• As a rule of thumb, in Daytona Beach, FL, rainfall averages 50″ per year. One could collect 30 gallons of rainwater a year from each square foot of catchment area. On a 10,000 square foot building, one could collect 300,000 gallons of rainfall in an average year.
• While 50″ per year may be the average, of the past 60 years, 1956 was the lowest year for rainfall at 31″. During 1956, one could have collected over 180,000 gallons from the same 10,000 square foot roof.
Does Choose Rain have Chlorine or Fluoride in it?
• No, Choose Rain is totally free of chlorine, fluorides, chemicals and pesticides. We add nothing and there is nothing to remove with rainwater.
What does Choose Rain taste like?
• A little bit of heaven! Many report that Choose Rain is the best tasting water they have ever tasted. It tastes like snow but not cold. Why? There is no taste or aftertaste. Water should not have a taste.
• Now this is a memory! We all did this as kids: unless you lived in New York City, Detroit, Los Angeles, London, etc. The taste experience may remind you of running around as a child in a rain shower with your tongue out collecting the rain drops. Some say it is velvety sweet. Choose Rain tastes like a sun shower gently dropping raindrops onto your tongue.
• Do your own taste comparison, taste ANY other bottled water, then take a drink of Choose Rain, and then taste the other water again. We usually get a “WOW!” when they realize the difference.
Is Choose Rain healthy?
• Choose Rain has no calories quenching your thirst without using sugar.
• Sodas contain 15 to 25 teaspoons of sugar per bottle. Childhood obesity and diabetes are both directly related to the consumption of sugary sodas. Sodas are also highly acidic.
• Other bottled waters have lots of assorted “Stuff” in their water, some by choice; some by default. Choose Rain has virtually no “Stuff” in it.
• Choose Rain has no chlorine, no fluoride nor any other harmful chemicals. We feel that Choose Rain is the definition of a healthy drink against which all bottled waters should be compared.
Should I cook using Choose Rain?
• Yes! Tim Varan, an Orlando wine critic states that, “Choose Rain is excellent water for wine tasting.
• The clean flavor, lack of chlorine taste and balanced acidity doesn’t get in the way of subtle nuances in great wines.”
• The same holds true for cooking. The flavors of the ingredients are not overwhelmed by chlorine or other substances in the water.
What other uses are there for Choose Rain?
• Have you ever washed your hair in rainwater? It is soft as soft can be because there are absolutely no chemicals to harm your hair. Soap bursts into suds using rainwater requiring less soap.
• Rainwater ice cubes leave no residual that usually comes with ice made from tap water.
• Use rainwater for anything calling for distilled water. It is virtually free of all foreign substances.
• Mix rainwater with anything where you would use water.
• Plants grow better with rainwater.
• Use Choose Rain in your Hydroponics systems.
• Rainwater iced or sun teas.
Limited by your imagination… see our blog “101 Uses for Rainwater” for, you guessed it, 101 ideas for rainwater!